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School enrolment marketing

How to grow your school enrolments

Attract more family enquiries and help them progress towards enrolment. Breaktime shapes the marketing journey around your school, while your staff keep every admissions decision.

Enrolment growth opportunities

Find where your family enquiry and enrolment journey could work harder.

Growth review coming soon. This control does not open or submit a review.

For school leaders. The intended next step is Breaktime’s shared 10x growth audit; Growth review coming soon.

Two secondary students walking together through a leafy school campus.
Family interest→Priorities→Staff context
Illustrative school journey image; not a Breaktime customer or partner school.
The Breaktime Growth Engine for schools

Six stages. One visible route.

The framework stays fixed. Your school’s information, family questions and handoff rules shape the journey.

  1. 1
    Open Day + campaigns

    Attract

    Give families a reason to look.

  2. 2
    Enquiry with context

    Capture

    Make the first step easy.

  3. 3
    Family priorities

    Understand

    Learn what matters now.

  4. 4
    Two useful views

    Personalise

    Shape guidance for both sides.

  5. 5
    Staff handoff

    Follow Up

    Keep the conversation moving.

  6. 6
    Human decision

    Convert

    Support the next enrolment step.

Measure→Learn→Improve→RepeatUse enquiry and follow-up outcomes to improve the next cycle.

More useful conversations. Clearer next steps.

Do not confuse the two

Two experiences. Two different jobs.

For school leaders

School enrolment growth opportunities

See where to focus and what to improve across the school’s enquiry and enrolment journey.

Growth review coming soon. This control does not open or submit a review.For your school’s growth planning. Audit connection pending; no engine is mapped.
For prospective families

Family Priorities Experience

A customer-facing personalised lead hook, customised for your school after onboarding. Families explore priorities and prepare for a relevant conversation.

Open the illustrative demonstration

A landing-page journey can be included within an agreed Growth scope. A new website build or migration is separate work unless it is expressly included in the written scope.

A school-specific family journey

From discovery to a human decision.

One continuous route. Real school information replaces every demonstration detail before activation.

  1. 01VISIT

    Discover

    Campaign, Open Day or school page.

  2. 02ASK

    Ask

    Approved answers from the Admissions Assistant.

  3. 03PATH

    Choose

    Tour, enquiry or priorities experience.

  4. 04PRIORITIES

    Understand

    Family priorities become visible.

  5. 05TWO VIEWS

    Prepare

    Family view and staff handoff.

  6. 06HUMAN

    Follow up

    Authorised staff continue with context.

  7. 07DECISION

    Decide

    The school makes every admissions decision.

Readiness: the Admissions Assistant and Family Priorities Experience shown here are demonstrations of capabilities customised after onboarding. They are not live for a school or connected to school systems.

Illustrative demonstration · two useful views

Families prepare. Staff start informed.

The same approved experience produces a useful family view and a bounded staff handoff.

Try the demonstration
FOR THE FAMILYYour Family Priorities

YOUR PRIORITIES

Student wellbeing1
Academic growth2
Co-curricular life3
Take on your tour3 questions based on what matters to you →
FOR AUTHORISED STAFFEnrolment conversation brief
Year level
Year 7
Top priorities
Wellbeing · learning support
Chosen next step
Campus tour
Decision status
For staff review

Admissions decisions remain with authorised school staff.

Demonstration only. No family data, live school knowledge, scoring, integration or admissions authority is connected.

Admissions Assistant · working model

It knows the job—and the boundary.

Configured only after the school approves its information, actions, channels and handoff rules.

Demonstration onlyNo live school knowledge, integration or admissions authority is connected.
Can help with
Approved FAQs, Open Day details, published programs and enquiry next steps.
Hands over
Scholarships, fee negotiation, support commitments, sensitive matters and uncertain answers.
Cannot decide
Eligibility, admission, an offer of a place or an enrolment outcome.
Ownership and control

Your school keeps the decisions that matter.

01

School approves

Information, claims, assets, people, permissions, consent wording and publishing decisions.

02

Breaktime configures

The agreed acquisition journey, family experience, follow-up and reporting around those approvals.

03

Authorised staff decide

Admissions, learning support, scholarships, offers of places and every enrolment decision.

Approved creative: where scoped, the Repeatable Personalised Creative System uses the school’s approved people, places and brand assets. Student or other minor imagery needs the school’s own permission before use.

Scope boundaries: paid-media management is not automatically included and ad spend is separate. Breaktime does not interpret regulatory obligations for your school or provide compliance assurance. This page does not promise enquiries or enrolments.

Existing plans · school context

One Engine. Two levels of capacity.

These are school-context labels for Breaktime’s existing Growth and Enhanced Growth plans—not new products.

Existing Growth plan

Growth for Schools

A$995/ month launch offer

A$1,500/month standard · separate implementation

Establish a managed school enquiry and conversion journey through the Breaktime Growth Engine.

Discuss Growth for my school
Existing Enhanced Growth plan

Enhanced Growth for Schools

A$3,995/ month

Implementation scoped separately

Use the same Engine with greater, agreed capacity for multiple campaigns, audiences or journeys.

Scope Enhanced Growth

Consultation first. The written scope confirms the configuration, capacity, supported channels and separate implementation amount before you commit. Paid-media management is included only when separately agreed; ad spend is separate. No school checkout is active.

Start with the real constraint

Give more families a reason to enquire.

Start with the School enrolment growth opportunities, or talk through a bounded school Growth setup.

Growth review coming soon. This control does not open or submit a review.Book a free consultation